Online reviews are continuing to gain significance in the process used by consumers to select businesses they wish to work with, so it is extremely important for businesses with an online presence to ensure that prospective customers are able to access honest feedback.
Done right, the communication you have between you and your customers can easily become one of the best marketing tools for your business.
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As a review platform, you’ve probably heard us talk about fake reviews pretty frequently. But today, we bring you some promising news! The government have outlined some plans to make it illegal for businesses to both write and host fake online reviews.
Whether your business is new to collecting online reviews, or has been doing it for a while and you’re in need of some fresh ideas, we hope this blog helps you plan and/or revitalise your campaign!
Set clear goals.
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Which? has exposed a group of paid reviewers providing fake reviews to lots of UK businesses on Google, ranging from home improvement services to stockbrokers.
Mention reviews to people and you’re bound to get a variety of opinions. Some people love them while others think they are a complete waste of time.
2020 changed a lot-including the way you do business. The ongoing COVID-19 pandemic has made in-person word-of-mouth a thing of the past, while increasing the importance of your business’s online presence.
With more and more online reviews being written, the importance of reviews has become very apparent with 97% of consumers saying that the reviews they read influence their purchasing decisions.
If you’ve found this article on How to get rid of 1 star reviews on Google, the chances are your business has had one – Sucks doesn’t it! We feel your pain, especially if the review was unwarranted, left in error or worse still, spiteful.
Firstly, the fact you searched for “How do I get 100 reviews” shows you understand the importance of reviews and how they can be a great asset for your business.